
As a special support service, WCG offers customized seminars and lectures about
virtually every facet of the printing industry.
These popular seminars are designed to inform and educate Fortune 500 companies,
advertising agencies, promotional companies, universities and art schools about
the newest print technologies, products and processes.
GENERAL TOPICS
- Basic 101 Printing for Industry Newcomers
- Integrated Marketing Communications and the Print Media
- Scheduling and Timelines for Print Project Production
- Print Planning and Production Management
- Bridging the Gap between Creative Design and Print Manufacturing Capabilities
- Linking Advertiser's Marketing Themes to Specialized Print Products (Traditional & Non-traditional)
- The Secrets of How to Purchase Major Printing Contracts (without getting burned!)
- Evaluating Vendors and Purchasing Strategies
- Printing Plant Tours and Open Discussions with Manufacturing Executives
TECHNICAL TOPICS
- The Uses and Differences between Rotary Web Off-set Lithography, Flexographic, & Gravure Printing Processes
- Specialty Off-Line Bindery Processes and Tricks
- The Capabilities of Specialty Web Press Configurations (half, full and double webs)
- Formats: In-Depth Explanations about 3D Printing, Pop-Ups, In-Line Gluing, Lamination, Folding, Perfing, Tipping, Inserting, Standard and Contour Die-cutting, Ink-Jet Personalization and More
- All About Printing with Fine Papers, Plastics, Metalized Mylars and other printable substrates with Specialty Coatings and Inks (glow-in-the-dark, metallic, fluorescent, thermochromatic/heat-activated, invisible and wash-offs)
- Security Game Promotions and Secure Production Environments
- Printing Quality Assurance Control Systems for Product Consistency
SALES & MARKETING
- Print Sales and Basic Estimating Concepts
- Street Survival for the Modern Printing Sales Representative
- Adding "Value Added" Elements to Print Product Lines
EXECUTIVE PRINT MANAGEMENT
- Forensic Print Auditing (Project Analysis & Fraud Investigations for Clients and Printers)
- Protecting Your Proprietary Print Processes and Products
- Other Custom Topics
Since 1985, these seminars have been given by various WCG employees, including Gary
Jacobsen, President.With over 25 years of hands-on experience as well as ownership of
printing plants, Jacobsen is an expert in many areas of Graphic Arts Engineering Technology.
He holds numerous U.S. patents for printing manufacturing processes and products including
animated lenticular printing technologies.
For more information contact:
Gary Jacobsen, President, Web Communications Group Inc.
105 East Irving Park Road - Itasca, IL 60143-0247
630-467-0900 - sales@webcommgroup.com |